Free Education Conference
Thursday, January 3, Morning Workshops
Click here for afternoon session

Discover the hottest trends and niche markets for 2008 and how to sell ad specialties to them. Quickly grasp the secrets to six booming markets and learn how to create marketing solutions for clients in those markets. Using real-world examples and case histories, distributor market specialists share their insights about each market, how it is structured, who sells what to whom and how to find the buyers. Save yourself hours of research time and leave with unique and exciting selling ideas to increase your sales and profits in 2008.

Selling ECO-Friendly Products                                   
Thursday, January 3, 10:15 a.m. - 11:00 a.m.
Bill Jones, Atlanta Promotional Products                        
Sales & Marketing           
.10 CEU

Promoting the Wellness Movement                                   
Thursday, January 3, 11:00 a.m. - 11:45 a.m.  
Bill Jones, Atlanta Promotional Products                      
Sales & Marketing           
.10 CEU
TBA

Selling into Cross-Cultural Markets                                   
Thursday, January 3, 1:45 p.m. - 2:30 p.m.
Don Sanders, SellPromoProducts.com                        
Sales & Marketing                       
.10 CEU


Selling Successful School Fundraisers                       
Thursday, January 3, 2:30 p.m. - 3:15 p.m.
Jay Busselle & Craig Mertens, Digital Art Solutions                        
Sales & Marketing           
.10 CEU

Turnarounds and Declining Markets                                   
Thursday, January 3, 3:30 p.m. - 4:15 p.m.
Don Arbuckle, Creative Resources            
Sales & Marketing           
.10 CEU

           
Selling “Made in the USA” Products                       
Thursday, January 3, 4:15 p.m. - 5:00 p.m.
Mel Ellis, Humphrey Line                        
Sales & Marketing
.10 CEU            

Bill Jones, Atlanta Promotional Products
Bill Jones, Atlanta Promotional Products, was recognized as one of ASI’s Top 10 Growing Distributors for 2006. With almost 20 years industry experience, Bill has worked with large companies, small companies and now owns his own company. He is a frequent presenter and contributing editor for many industry publications and has won awards for creative design in advertising specialty marketing campaigns. Bill’s selling strategies and case histories are drawn from his experiences as one of the industry’s top sales performers, his varied client base and his ability to grow new business while still getting home for dinner by 5:30 p.m.

Don Sanders, SellPromoProducts.com
Don Sanders began selling ad specialties with one catalog in 1981. Since then, he has sold more than $10 million dollars worth of customized products and advertising campaigns at an average profit margin of 43%. Along the way, he has appeared in industry publications more than 150 times. He is a contributor to Counselor and Advantages magazines and co-authored three books — the most recent being How to Sell Promotional Products. Don has won multiple awards for his creative use of custom advertising products and campaigns. Additionally, he co-produced a documentary film entered in the 2001 Academy Awards. Don is the founder of SellPromoProducts.com, a free sales training site available to ad specialty distributors and suppliers.

Jay Busselle, Digital Art Solutions
Jay Busselle began his graphics career at the age of 14, printing bootleg surf and skateboard T-shirts. After learning valuable lessons about copyright law, Jay landed a job as a cut-and-paste artist for the Yellow Pages and quickly saw the advantages of working for his parents' screen printing and ad specialty company. Jay evolved into a top-producing sales professional and 27 years later, he is (mostly) grown up, and serves as General Manager of Digital Art Solutions, a Phoenix-based software company that makes graphics easy for distributors and suppliers. 

Craig Mertens, Digital Art Solutions
Craig Mertens began his career in the imprinted sportswear business as the warehouse boy/janitor in the family screen printing and embroidery business. During college, Craig was known as “The T-Shirt Guy”, after saturating the campus with T-Shirts during his marketing class entrepreneurial project. After graduation, Craig undertook a vigorous sales training program in the imprinted sportswear industry that consisted of a sample bag, a price list and the words “go get'em kid." Craig quickly realized that great graphics were the key to opening new accounts. As an early pioneer of virtual samples, Craig used graphics to separate himself from the competition and build an imprinted sportswear empire. Translating his knowledge of graphic design and sales into software, Craig co-found Digital Art Solutions in 1999. Under Craig’s leadership, Digital Art Solutions has made it possible for countless non-artists to turn artwork into their secret sales weapon.

Don Arbuckle, Creative Resources
Don Arbuckle started his distributorship, Creative Resources, Inc., in 1999 and it has been growing strong for over eight years. While not a true computer “geek,” Don has been using computers since the early 80s, teaching college classes in Fortran, and using artwork programs since before CorelDraw had numbers. Prior to opening his distributorship, Don was an educational consultant and designed, developed and delivered training programs on technical skills as well as personal and executive development. Don sits on ASI's Production Ready Artwork Committee (PRA) and was instrumental in the development and release of electronic standards for our industry.

Thursday, January 3, 8:00 a.m. - 8:45 a.m.
Natalie Townes, The ASI Show!
New Distributor
.10 CEU

First time to an ASI Show? Then be our guest as we welcome you and other industry newcomers. Get tips for working the show more effectively and learn about all the available services and free amenities available to distributors at an ASI Show! Over a light breakfast, you'll gain some great advice on how to make your first and future ASI Show experiences memorable!

Natalie Townes, The ASI Show!
Natalie Townes is Director of Education and Training for The ASI Show. She has been involved in education conference design and production for the advertising specialty industry for 20 years, and is well known as an industry education and training consultant. In 2001, Natalie was named to Counselor magazine’s “40 under 40” people to watch in the industry. She is a founding member of the Promotional Products Association of the Mid-South (PPAMS), served as the first President and is Education Chair Emeritus for PPAMS.

Thursday, January 3, 8:30 a.m. - 10:00 a.m.
Rosalie Marcus, PromoBizCoach.com
New Distributor
.15 CEU

A seasoned promotional products distributor reveals the most common mistakes new distributors make and how to avoid them. Learn the expensive lessons from those that came before you and you are 100% more likely to experience immediate success in the promotional products business.

Rosalie Marcus, PromoBizCoach.com
Rosalie Marcus, The Promo Biz Coach™, shortens the learning curve for people in the promotional products industry, teaching them how to get more sales, more clients and more income FAST! Rosalie is the creator of The Fast Track to Promotional Products Sales Success: How to Make More Money in Promotional Products Sales and the facilitator of the Women’s Selling Advantage Success Circle. A successful distributor herself, Rosalie is passionate about inspiring promotional products distributor professionals to grow their sales faster and farther than they ever thought possible!

Thursday, January 3, 8:30 a.m. - 11:45 a.m.
Wayne Williams, ASI Computer Systems
ASI Product Training
.30 CEU

ProfitMaker users will experience and discuss features and enhancements of ProfitMaker Version 8.30. Maximize your software investment by learning about the latest additions and enhancements and how they can save you time and increase profits. Your attendance and input is our driving force for change and evolution of our software. Note: This training is for those who already use ProfitMaker.

Wayne Williams, ASI Computer Systems, Inc.
Wayne Williams, ASI Computer Systems, Inc., has taught ProfitMaker, ProfitPro and ProfitMaker Plus software for 13 years. Currently, he is Senior Instructor/Program Facilitator specializing in advanced training and also assists in solving business management issues for ASICS customers.

Thursday, January 3, 10:15 a.m. - 11:45 a.m.
Moderator: Jo-an Lantz, Executive Vice President, Geiger
Panelists: David Woods, CEO/President, Adventures in Advertising; John Pollock, Sales Director, Asian Sourcing Link/UK and Jonathan Issacson, President, Gemline
Professional Development
.15 CEU

Your clients want to know that the ad specialties you’re selling are safe. Find out how to know if the products you’re buying have been imported, if they were imprinted locally or abroad and if all aspects of the final product have been tested and approved for sale in the U.S. An active and knowledgeable distributor will share what they watch for in terms of product safety, what distributors should ask suppliers and how to protect yourself and your company if an issue does arise. Plus, you’ll receive advice on how to be proactive with your customers during the sales process. A supplier, an importer and a product safety consultant will share information about the testing process and what types of product safety/compliance verification you may need. You'll save valuable time and research efforts and position yourself as an informed professional when you attend this timely and informative panel discussion.

Jo-an Lantz, Geiger
Jo-an Lantz, MAS, is Executive Vice President and a member of the Board of Directors for Geiger. Jo-an is a former ASI International Person of the Year (2004), and a member of ASI Power 50 (#3 in 2006). She represents Geiger as the sole U.S. member of the international group WAGE (World Advertising Gift Exchange), a 50 year organization with 26 members from 25 different countries. Additionally, she has served on a variety of different industry groups and associations.

David Woods, Adventures in Advertising
David joined AIA as President and Chief Executive Officer in February 2003, and led a management buyout of the company in July, 2005. He is an experienced senior executive with a strong background in the promotional products, packaging, and management consulting industries. David is actively involved in the procurement of imported products and services for AIA and its clients, with responsibility for product safety and compliance. He was previously CEO of the Lee Wayne Corporation for 10 years and Executive Vice President of HALO Promotional Products for approximately two years. David has spent most of his career guiding the profitable development of startup and fast-growth companies.

John Pollock, Asian Sourcing Link/UK
John Pollock is Sales Director for Asian Sourcing Link. With more than 15 years industry experience, John has traveled extensively acquiring expertise in product sourcing, importing and exporting to Asia, Europe and the US. Based in London, John lends a valuable understanding of the European product testing standards, considered the "gold standard" for product safety that Asia and the U.S. should aspire to, in addition to the product safety concerns between Asian and US suppliers.

Jonathan Isaacson, Gemline
Jonathan G. Isaacson is President of Gemline, a US-based supplier with a fully owned 140 employee operation in China and offices in Pakistan and Central America. Jonathan has worked and traveled in Asia since 1983. In 1988, he joined his family’s business, The Gem Group, full time then moved to Hong Kong for two years where he was responsible for sourcing and direct import sales from Asia. Jonathan returned to the US and purchased The Gem Group from other family members in 1994.

Thursday, January 3, 10:15 a.m. - 11:45 a.m.
Lisa Leitch, Teneo Results
Sales & Marketing
.15 CEU

Price increases occur every year. Forecasters predict above average fuel costs, increased product safety assurance costs and other market forces will drive prices for ad specialties higher than average in 2008. Are you prepared? Do you have a plan to effectively communicate with clients about price increases in advance of purchase? How do you plan to keep your margins high during across-the-board price increases? It’s done every day by creative, solution-focused distributors who think proactively in terms of their customers’ planning, marketing, positioning and branding needs. Learn how successful distributors proactively communicate annual price increases and propose ideas that turn every order into a great order with add-on concepts their customers would have never conceived. Best of all, you discover how your ideas can generate greater results for your customers who will then refer your services throughout their company and industry.

Lisa Leitch, Teneo Results
People who know Lisa Leitch describe her as a “fireball.” Contributing to a wealth of marketing, promotions and sales hands-on experience, Lisa delivers results. As a national advertising manager, Lisa understands the client and buyer’s perspective. As a multi-million dollar salesperson and VP of sales for one of the largest Canadian promotional distributors, selling to IBM, Hershey, Daimler Chrysler and YTV, she knows the promotional industry. And as a strategist, speaker and trainer, it is Lisa’s goal to help you “master” the sales game.

Thursday, January 3, 10:15 a.m. - 11:45 a.m.
Chuck Fandos, GatewayCDI/ecopromos.com and Kris Robinson, PromoShop/ecopromos.com
Sales & Marketing
.15 CEU

Environmental awareness has accelerated into a full-scale Green Revolution and the demand for eco-friendly products and services has skyrocketed. Help your existing clients “Go Green” and learn how to market to forward-looking businesses, and enthusiastic organizations striving to create a sustainable future. In this fast-paced, highly informative program, you’ll learn:

• What it means to be “Green” and how to help your customers reduce their impact on the environment
• How to use advertising specialties to promote your clients’ efforts and message of “eco-awareness”
• How to define what an eco-friendly product is and learn how to find truly sustainable imprintable products
• How to introduce and sell eco-friendly products and programs to new and existing clients
• How to reduce your own carbon footprint and be more sustainable in YOUR everyday life and business

Chuck Fandos, GatewayCDI
Chuck Fandos is President of GatewayCDI, a company known for developing, promoting and selling environmentally friendly advertising specialty products and incentive programs to some of the largest multi-national corporations in the world. Chuck and his wife Susie opened GatewayCDI in July 1988 with literally one phone line, one desk, one filing cabinet and no clients. Today, he is involved in the day-to-day operations of the company while simultaneously negotiating with suppliers via The Legacy Buying Group. Prior to opening GatewayCDI, Chuck spent three years at Maritz, one of the largest incentive companies in the world.

Kris Robinson, PromoShop/ecopromos.com
Kris Robinson is Vice President of PromoShop, a $30 million distributorship, a 14-year industry veteran and was HALO’s “Salesperson of the Year” in 2000. From his Boise, Idaho office, Kris actively works to save the Earth’s vital resources and revolutionize the way the advertising specialty industry thinks and responds to the environment and our need to reduce our carbon footprint on a global level. He founded the industry’s first “eco-friendly” division for PromoShop — ecopromos.com, which focuses on the development of sustainable products, education in the industry and responsibly building their clients’ brands.

Thursday, January 3, 10:15 a.m. - 11:45 a.m.
Mark Venit, Roundtable Management Systems
Sales & Marketing
.15 CEU

A routine inquiry for pricing, availability and turnaround time or just about anything a prospective customer might ask you presents a towering opportunity for you to wrap up the sale the moment you answer the phone! Be assured you’ll get a very different spin on what you should say, what you should ask and how you can control the caller’s expectations. You’ll return to your business with a new strategy, a new outlook on sales and an eye-opening understanding of what your competitors do WRONG every day!

Mark Venit, Roundtable Management Systems
Mark Venit, MBA, provides management and marketing consulting and proprietary research to graphic products companies throughout the Americas and Europe. Mark is the author of several books and over 400 articles on management and marketing published in trade magazines and professional journals on both sides of the Atlantic. His current articles are featured in Impressions Magazine. Mark is the Chairman of ShopWorks Software, a provider of industry-specific business software for recognition, screen printing, embroidery and promotional products companies, with over 450 systems in use throughout the United States, Canada and United Kingdom.

Thursday, January 3, 10:15 a.m. - 11:45 a.m.
Rosalie Marcus, PromoBizCoach.com
Sales & Marketing
.15 CEU

In a world where customers are bombarded with 4,000+ marketing messages each day, how can you make your services stand out from the crowd? How can you reach the marketing-weary public and attract new clients? From the book of the same name, this inspirational program features a 28-day marketing program that shows you how to locate, land and keep new clients in greater numbers than you ever dreamed possible.

Rosalie Marcus, PromoBizCoach.com
Rosalie Marcus, The Promo Biz Coach™, shortens the learning curve for people in the promotional products industry, teaching them how to get more sales, more clients and more income FAST! Rosalie is the creator of The Fast Track to Promotional Products Sales Success: How to Make More Money in Promotional Products Sales and the facilitator of the Women’s Selling Advantage Success Circle. A successful distributor herself, Rosalie is passionate about inspiring promotional products distributor professionals to grow their sales faster and farther than they ever thought possible!

Thursday, January 3, 10:15 a.m. - 11:45 a.m.
Don Sanders, SellPromoProducts.com
Sales & Marketing
.15 CEU

Explore proven strategies to find and develop new accounts, increase sales with existing clients and double your sales in 90 days. Discover the six key steps successful distributors take to break out of their comfort zone, fill your pipeline with new opportunities and tap into profitable, new markets. This course, led by someone who has been “in your shoes,” will teach you how to master selling in this highly competitive industry.

Don Sanders, SellPromoProducts.com
Don Sanders began selling ad specialties with one catalog in 1981. Since then, he has sold more than $10 million dollars worth of customized products and advertising campaigns at an average profit margin of 43%. Along the way, he has appeared in industry publications more than 150 times. He is a contributor to Counselor and Advantages magazines and co-authored three books — the most recent being How to Sell Promotional Products. Don has won multiple awards for his creative use of custom advertising products and campaigns. Additionally, he co-produced a documentary film entered in the 2001 Academy Awards. Don is the founder of SellPromoProducts.com, a free sales training site available to ad specialty distributors and suppliers.

Thursday, January 3, 10:15 a.m. - 11:45 a.m.
Ted Davies, The Promotion Coach
Advanced Sales
.15 CEU

Do you know the 12 steps to getting the final sale? In this session, you’ll:

• Discover the steps successful distributors use to develop demand for their services
• Learn how to use voice mail with a powerful message that gets your call returned
• Acquire new techniques used to convince prospects to see you
• Plus, you’ll leave with the next nine crucial steps to finalizing the sale

During this interactive workshop, you’ll learn from actual case studies how to make a $100,000 sale using this proven 12-step advertising promotions sales process!

Ted Davies, The Promotion Coach
Ted Davies has sold enough to be in the top 1% of industry salespeople for the last 27 years. He has developed more than 1,000 promotions, including many for Fortune 1000 customers. His advertising sales promotion career began right out of college as a sales representative with Sales Marketing, Inc., (SMI) a Top 100 promotion agency. He then became National Sales Manager for SMI with offices in Philadelphia, Akron, Dallas, San Francisco, Seattle and St. Paul, while still maintaining a multi-million dollar book of business each year. In 1998, he founded Paradigm Partners, Inc. and in 2006 launched a new division of Paradigm called The Promotion Coach. As The Promotion Coach, Ted has developed the industries best training business planning and sales skills development program called The First Million Coaching Program and The Top 25 Idea Selling Program called the Master Sales Club.

Thursday, January 3, 10:15 a.m. - 11:45 a.m.
Jay Ostrow, ASI
New Distributor
.15 CEU

As a new distributor in the industry, you’re faced with many questions and challenges and may be searching for the best advice to successfully enter the industry and quickly grow your sales. This seminar will introduce you to the industry and the role of ASI as the information source to advertising specialty companies. Find the answers to your questions and learn how to satisfy your clients’ needs with a wide range of research and marketing services from ASI.

Jay Ostrow, ASI
With a history in B2B sales and a solid understanding of how companies sell to one another, Jay was destined to be a success at helping ASI distributor members start and grow their business. Jay’s sales experiences during the dot.com boom are also helpful to distributors who want to learn to use the World Wide Web to increase their sales without increasing selling time. Attend Jay’s class to learn how to enter the industry successfully and quickly grow your sales.

Thursday, January 3, 10:15 a.m. - 11:45 a.m.
Glen Holt, Jeffry Meyer, John Schimmoller and Jamie Watson, Certified Marketing Consultants, Ltd.
Distributor Management
.15 CEU

Cash is literally the life blood of the business. If a business isn’t adequately capitalized, it won’t survive or grow. Topics covered will include:

• The fundamentals of effective cash flow management
• How to grow by reinvesting earnings
• How to guide your business through the inevitable challenging growth cycles
• How to develop effective cash flow policies

You’ll leave this workshop prepared to survive tough times, exploit opportunities in good times and build a strong, significant business.

Glen Holt, Certified Marketing Consultants, Ltd.
Glen Holt offers over 41 years of promotional products experience. As a Master Advertising Specialist and Certified Incentive Professional, Glen has served the industry in a variety of capacities:

• 1993 Specialty Advertising Association International “Hall of Fame” inductee
• 1990 Joseph M. Segel “Man of the Year” Award recipient
• Board of Directors, Past President, National Premium Sales Executives (now AIM)
• Board of Directors, Past Vice Chairman, Specialty Advertising Association Intl.

Glen maintains many other professional affiliations and is a frequent industry lecturer on specialties and premiums and their importance in today’s marketing mix. Prior to forming CMC, LTD. in 1981, Glen was a senior executive with a leading promotional products supplier company. He has since assisted in the formation of several supplier companies.


Jeffry Meyer, Certified Marketing Consultants, Ltd.
Jeff Meyer has been involved in various aspects of finance for over 24 years. He earned his Bachelor of Science Degree in Accounting and Finance from Manchester College. Jeff qualified as a CPA in the state of Indiana where he worked for the Big Five international accounting firm of Ernst & Young (formerly Ernst & Ernst.) Jeff has been active in the promotional products industry for over 20 years in various CFO and CEO capacities for a large group of supplier and distributor companies. During his career he has evaluated, negotiated and consummated many mergers and acquisitions and performed valuations on many more.

John Schimmoller, Certified Marketing Consultants, Ltd.
John Schimmoller has been involved in various aspects of finance for nearly 20 years. He earned his Bachelor of Science Degree in Business Administration and Accounting from Ohio Northern University. He qualified as a CPA in the state of Ohio while employed by the Big Five international accounting firm KPMG Peat Marwick. He has been active in evaluation, valuation and negotiation of mergers and acquisitions throughout his career. John has been involved with the operations of both supplier and distributor companies in the promotional products industry for over 10 years.

Jamie Watson, Certified Marketing Consultants, Ltd.
Jamie Watson has been involved in various aspects of finance and accounting throughout her career. She earned her CPA after graduating Magna Cum Laude from Stetson University and earning a Masters of Accountancy from Manchester College. She worked for the regional accounting firm of Alerding & Co., LLC, where she was actively involved in small business consulting for business valuations, business planning services and acquisitions.

Thursday, January 3, 10:15 a.m. - 11:45 a.m.
Jennifer Cox, NNEP
Distributor Management
.15 CEU

If you are picking out decorators from the yellow pages, or using the same decorator for every project, you may not be delivering the best possible products to your customers. Get an overview of the four major decorated apparel disciplines: embroidery, screen printing, sublimation and digital direct-to-garment printing. Explore the pros and cons of each method and learn to select the best decorator for your specific job. Learn what you should pay for specific expertise and how to negotiate the best price for each job. You'll leave this workshop a more knowledgeable buyer of contract decoration. Increase your business by offering customers higher quality decorated apparel and increase your profits by offering more innovative decoration techniques than your competition!

Jennifer Cox, NNEP
Jennifer Cox is one of the founders of NNEP (National Network of Embroidery Professionals), a professional organization of embroiderers for embroiderers, which provides savings, information and support to embroidery business owners. Jennifer writes and speaks for several industry magazines and groups on issues related to the running of a successful embroidery business. Prior to founding NNEP, Jennifer was a continuing education program coordinator for a major university, then moved over to the family business, Designs on You, Inc., where she handled outside sales, marketing and customer service. During this time, Jennifer and her family realized that there was little industry support for independent embroidery business owners and founded NNEP.

Thursday, January 3, 10:15 a.m. - 11:45 a.m.
Jay Busselle and Craig Mertens, Digital Art Solutions
Technology
.15 CEU

Learn basic CorelDRAW skills to successfully create and transfer logo artwork to your clients and suppliers. Aquire how to produce custom designs and mock-ups, how to work with corporate logos and use CD-ROM clip art. Determine at which point you’ll outsource production/logo clean up and when you can turn this skill into one of your most powerful sales and marketing tools. New industry specific features in CorelDRAW will be introduced together with time saving shortcuts. Plus, explore how adding visual value to your client’s logo will add to your bottom line. Note: Comprehensive electronic art instruction provided in CorelDRAW for Windows.

Jay Busselle, Digital Art Solutions
Jay Busselle began his graphics career at the age of 14, printing bootleg surf and skateboard T-shirts. After learning valuable lessons about copyright law, Jay landed a job as a cut-and-paste artist for the Yellow Pages and quickly saw the advantages of working for his parents' screen printing and ad specialty company. Jay evolved into a top-producing sales professional and 27 years later, he is (mostly) grown up, and serves as General Manager of Digital Art Solutions, a Phoenix-based software company that makes graphics easy for distributors and suppliers. 

Craig Mertens, Digital Art Solutions
Craig Mertens began his career in the imprinted sportswear business as the warehouse boy/janitor in the family screen printing and embroidery business. During college, Craig was known as “The T-Shirt Guy”, after saturating the campus with T-Shirts during his marketing class entrepreneurial project. After graduation, Craig undertook a vigorous sales training program in the imprinted sportswear industry that consisted of a sample bag, a price list and the words “go get'em kid." Craig quickly realized that great graphics were the key to opening new accounts. As an early pioneer of virtual samples, Craig used graphics to separate himself from the competition and build an imprinted sportswear empire. Translating his knowledge of graphic design and sales into software, Craig co-found Digital Art Solutions in 1999. Under Craig’s leadership, Digital Art Solutions has made it possible for countless non-artists to turn artwork into their secret sales weapon.

Thursday, January 3, 10:30 a.m. - 12:00 p.m.
Mary Kilburn, DinoMar and Christine Lovell, ASI
Supplier
.15 CEU

Suppliers new to the promotional products industry will gain valuable advice from these two industry veterans. Learn how to:

• Understand the promotional product network
• Define your opportunity
• Create the “advertising value” for your line
• Develop a positive industry persona
• Implement proven marketing strategies to leverage the network
• Determine who your real customers are, how to reach them effectively
• Utilize the power of ASI

Mary Kilburn, DinoMar and Christine Lovell, ASI
Mary Kilburn and Chris Lovell bring more than 45 years combined experience to new suppliers looking to quickly and successfully enter the promotional products market. Helping well-known industry firms become industry icons is also a specialty of these marketing specialists. As DinoMar’s principal consultant, Mary brings 30 years of experience developing sales and marketing plans, market evaluations and strategies, representative programs, catalog and material design in promotional products and peripheral industries. As Sr. VP of Sales at ASI, Chris has countless case histories and can discuss many supplier success stories. Chris and Mary’s classes are where to begin if you’re looking to enter with a bang, quickly increase sales and profits or brand and position your firm for long-term success.