TREVOSE, PA — (September 5, 2006) — The ASI Show is pleased to announce the 2007 schedule of the ASI Advantages Roadshow, ASI’s official traveling show. As part of the 15-week 2007 schedule, the Advantages Roadshow will be co-locating six cities (Charlotte, Atlanta, New Jersey, Philadelphia, Chicago and Indianapolis) with DMIA, the Document Management Industries Association. DMIA has served the forms, business printing and document management industry for more than 60 years. This is a beneficial relationship for both organizations. According to a 2006 survey by Print Solutions Magazine, 84% of DMIA members report selling promotional products. Additionally, in 2005, forms and print companies already represented over $1 billion in promotional product sales.
The Advantages Roadshow was launched in January 2006 with great success. To date, the Advantages Roadshow has completed a 12-week, 60-city tour (with an additional three weeks scheduled for fall 2006) and has delivered record attendance — making it the industry’s best-attended traveling show.
Matthew Cohn, President of The ASI Show, is very enthusiastic about the 2007 Advantages Roadshow, as well as co-locating with DMIA (DMIA’s traveling show is DMIA Trademart). Cohn stated, “We are excited to be building upon the success of our first year of Advantages Roadshows, attracting over 10,000 distributors during our 15-week schedule. We are confident that the 2007 Advantages Roadshows will continue to deliver a productive, business-building opportunity for our exhibitors and attendees.” Cohn added, “By co-locating six cities with DMIA, our attendees will be able to meet double the amount of exhibitors, allowing them to discover new, unique products and services for their clients. Additionally, Advantages Roadshow exhibitors will see twice as many attendees during these co-located cities — over 250 distributors in just one day. This is a great opportunity for ASI suppliers to meet with the numerous DMIA distributors who are presently selling promotional products and speak with those DMIA attendees who are newer to the advertising specialty industry. DMIA is committed to co-locating exclusively with the Advantages Roadshow.”
Pat Fitzgerald, DMIA member and President of Source 4 who sells $2 million of promotional products annually, expressed his excitement for the 2007 co-located shows, “Corporate branding is very important and promotional products are the absolute best way to get a corporation's brand identity across. I applaud DMIA and ASI on working together to hold shows. The co-located shows will give me and my staff an additional reason to attend since we are always looking for promotional product sources."
Bernie Trowbridge from Redline, asi/81133, also shared his enthusiasm, “We found the Advantages Roadshow to be very productive for Redline this year. And, we look forward to participating in the 2007 Roadshows. Co-locating with DMIA will be beneficial to exhibitors — allowing us to see double the amount of distributors. Advertising specialty product sales are on an upswing for print companies, and I look forward to meeting distributors from this industry.”
The 2007 Advantages Roadshow schedule can be found at www.asishow.com. The Advantages Roadshow continues its 2006 15-week, tour this fall by visiting California, September 11-15; the Northeast, September 25-29 and the Midwest, October 9-13. For additional details, call 800-546-3300.
The 2007 ASI Shows
The ASI Shows in 2007 are: January 18-20 (Education Jan. 18) in Orlando; February 7-9 (Education Feb. 7) in Dallas; March 19-21 (Education March 19) in Las Vegas; May 3-5 (Education May 3) in Philadelphia and July 10-12 (Education July 10) in Chicago. Plus, the Advantages Roadshow, ASI’s official traveling show and the best-attended traveling show in the industry, will be visiting nearly 60 top cities throughout the country.
About The ASI Show
The ASI Show was created for active ASI member distributors and suppliers and attracts more distributors than any other industry shows — with over 25,000 attendees. Offering a full education conference, networking opportunities and a manageable one floor/one hall show floor layout, The ASI Show provides a complete tradeshow experience. In five host cities per year (Orlando, Dallas, Las Vegas, Philadelphia and Chicago), The ASI Show has experienced steadily growing attendance since its inception in 1998, and is ideal for promotional product businesses searching for new ideas, new business relationships and more.
About the Advantages Roadshow
The ASI Show launched the Advantages Roadshow in January 2006, an all-new traveling show that provides opportunities for professionals in the ad specialty/promotional products industry to meet and conduct business on a local level. Touring cities nationwide over 15 weeks, suppliers meet distributors in important, specific geographic markets around the country. With The ASI Show’s known marketing and tradeshow expertise, the Advantages Roadshow brings top industry suppliers together with quality distributors and salespeople who traditionally don’t attend other larger industry shows. In addition to drawing attendance from over 19,000 ASI distributor member companies (including salespeople, a 120,000-person potential audience), all qualified non-member distributors are also invited to attend the Advantages Roadshow for free. For complete show details, visit www.asishow.com or call toll-free 800-546-3300.
About the Document Management Industries Association
DMIA has served forms, business printing and document management professionals for more than 60 years. DMIA's mission is to serve organizations in the business printing supply chain by helping them provide their customers with solutions. DMIA brings its members a new perspective on opportunities, growth and advancement. The association is committed to providing excellence in education, publications, technical and sourcing assistance, expositions, member networking, research reports, reference and training materials, and other products and services designed to help printing professionals manage and grow profitable businesses. For more information about DMIA membership, products or services, call (703) 836-6232.
