Education Tracks
     
Beginner Sales Success
If you’re a new or mid-level distributor trying to jump-start your sales success, this track was created just for you. These information-packed sessions will help sharpen your skills and give you insider tips for winning clients and closing deals.
 
Advanced Sales Success
This track will provide you with a solid game plan to make your sales skyrocket in any economic situation. You’ll benefit from the knowledge of three experienced industry and sales experts, and learn how to outsell your competitors every time.
     
Social Media & Marketing
In this fast-paced track, you’ll learn everything you need to know to market your business – and yourself – online, offline and face-to-face. You’ll learn how to use social media tools to fit your marketing goals, and leave with strategies and tips to really stand out from the crowd.
 
Sparking Ideas & Entrepreneur’s Essentials
In the morning, the unique “Sparking Ideas” session will leave you energized and inspired by short talks from five remarkable speakers. After lunch, you’ll discover some of the tactics and techniques that successful business owners use to achieve million-dollar results.
     
Corporate Gifts & Incentives
This track will give you an insider look at how to make the move to effectively selling products and programs in the lucrative $77 billion corporate gifts and incentive markets. You’ll learn from experts in the field so you can expand your promo products business easily.
 
Graphic Design & Product Decoration
In this interactive track that offers beginner- to intermediate-level workshops, you’ll learn by doing. Through hands-on training in Adobe Illustrator and CorelDRAW, you’ll learn how you can create and edit your clients’ logos and designs on the fly. (Be sure to bring your own laptop to get the most out of the customized instruction in these popular graphics programs.) In addition, you’ll learn about innovative decoration products and cutting-edge techniques, see decorating machinery in action, and find out how to position yourself as a decorated-apparel expert.
     
Multi-decoration Design & Production
This track is a complete interactive learning experience for designing, selling and producing multi-decoration apparel and personalized products. The sessions are perfect for decorators and distributors who want to expand their reach into profitable business opportunities in multi-decoration apparel and personalized products. A vinyl cutter and heat press will be demonstrated, along with specific design, production and sales techniques for apparel multi-decoration including rhinestone heat transfers, monogramming, glitter vinyl, embroidery and appliqué. The six sessions are part of a progressive learning experience, but you’re welcome to attend individual sessions.
 
Decoration Success
Decorated apparel makes up more than 30% of the $22.5 billion your clients spend every year on logoed products. If you aren’t selling apparel yet – or you just want to sell a lot more of it – be sure to attend these interactive sessions. Here you’ll learn about decorating techniques and find out how to position yourself as a decorated-apparel expert.
     
What's New
In this specialized track, you’ll learn all about the latest version of ASI’s ESP, the industry’s largest, most accurate sourcing and marketing service. You’ll also see how ESP Websites and digital marketing tools can help you boost your sales and grow your bottom line.
 
Factory Tour
This exclusive tour is sponsored by Orbus Displays and Printing. Meet in the Registration Lobby by 10 a.m.

 

     
Power Sessions
Take a break from the exhibit floor and attend a fast-paced Power Session to discover tips, techniques and insight into improving your sales, marketing, decorating and social media skills.