Kick Off Your Year at ASI Show Orlando

January 5-7, 2027
Orange County Convention Center

Be where the promotional products industry comes together first. Get an early look at the products and trends that will shape customer demand, gain practical business insights and build valuable connections to strengthen your sales strategy for the months ahead. With warm Florida weather as the backdrop, there's no better place to launch a successful year.

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ASI Show Orlando
Education Day

Tuesday, January 5, 2027 9 a.m. - 6 p.m.

Exhibit Days

Wednesday, January 6, 2027 8 a.m. - 5 p.m.
Expo Hall Open • 10 a.m. - 5 p.m.

Thursday, January 7, 2027 8 a.m. - 3 p.m.
Expo Hall Open • 10 a.m. - 2:30 p.m.

 

Education Day Events

ASI Show Orlando's Education Day gives you a head start on your journey of discovery. Dive deep into learning from suppliers and experience the thrill of discovering the newest products FIRST, before the show officially opens.

 
Lunch & Learn: Suppliers Share Trend-Driven Products & How To Sell Them

Lunch & Learn: Suppliers Share Trend-Driven Products & How To Sell Them FREE With Ticket

Tuesday, January 5, 2027 12 - 1:20 p.m.
TBA

During this event you'll enjoy lunch and conversation with your distributor peers, and see the latest products and trends from suppliers - plus, you'll learn the best ways to pitch them to your clients.

PLEASE NOTE: A ticket is required to guarantee your free lunch. Pick up your ticket (1 per person) at the Education Desk starting at 8:30 a.m. on Tuesday, January 5. Ticket holders must arrive by 12:05 p.m.

 
New Product Preview

New Product Preview Reception FREE

Tuesday, January 5, 2027 5 - 6 p.m.
TBA

Join us the night before the Expo Hall opens for an exclusive sneak peek at the hottest new products hitting the market. Enjoy light snacks, beer, and wine as you get the first look at what suppliers will showcase in their booths on both exhibit days. It's your chance to mingle, preview and toast to innovation!

 

Networking Events

At ASI Show Orlando, these events give you plenty of chances to connect in person with old friends and meet new ones.

 
Universal Citywalk

ASI Gala at Universal Citywalk

Wednesday, January 6, 2027
Universal Citywalk

Experience the ultimate networking celebration at the ASI Show Orlando Gala, exclusively taking over Universal CityWalk™! Enjoy a delicious dinner buffet and open bar while exploring all the excitement throughout the venue. Experience live entertainment at these restaurants: Bob Marley featuring a live reggae band; Pat O'Brien's with energetic dueling piano players; CityWalk's Rising Star where you can sing along with a live karaoke band! The fun doesn't stop there! The excitement continues throughout the evening with a live DJ, stilt walkers roaming the streets, and a mobile photo booth to help you capture memories with friends and colleagues. It's sure to be a memorable night and a fantastic time for everyone!

Pricing
Early
$25
Until 10/11/2027
Advance
$50
10/11/2027 - 12/13/2027
Onsite
$75
12/14/2027 - 1/7/2028
 
Closing Celebration

Closing Celebration FREE

Thursday, January 7, 2027 2:30 - 3 p.m.
Registration Lobby

Cap off your ASI Show Orlando experience in style at our Closing Celebration. Mix and mingle, collect new friends' business cards and unwind with beer, wine and other beverages. Experience the thrill of exciting prize giveaways during the ASI Passport drawing. Remember, you've got to be there to win the grand prize and first prize – don't miss out on the ultimate wrap-up party!

 
 

Convention Center

Orange County Convention Center
South Building, Hall A

9899 International Drive
Orlando, FL 32819
(407) 685-9800

The award-winning Orange County Convention Center, located in the heart of Central Florida and only fifteen minutes from the Orlando International Airport, provides a multitude of event options in two beautiful buildings – the West and North/South.

The OCCC is part of the ever-changing Convention Center District. Nearly $1 billion in entertainment, accommodation and more has been infused into the district, creating a renaissance of tremendous growth and reinvestment.

Travel Discounts Directions & Parking View Maps
 

Show Your Badge & Save

Don't miss out on all Orlando has to offer! Use your ASI Show badge to enjoy exclusive perks and savings at select restaurants, entertainment venues and attractions through the Show Your Badge & Save Program. Explore, save and make your Orlando experience even more memorable.

Visit Orlando
 

The Numbers Speak for Themselves

98%
reported ASI Shows are critical to product sourcing.
99%
found products and services to meet their clients' immediate needs.
96%
found products and/or services that will allow them to expand their markets.

Why Attend ASI Trade Shows?

  • Discover new trends & products: See the latest innovations in promo to help you generate ideas for your clients.
  • Network at scale: Strengthen ties face to face with hundreds of suppliers across all categories.
  • Learn & grow: Tap into education sessions and workshops led by industry experts to sharpen your skills and accelerate your business.
Count Me In!

Why Exhibit at ASI Trade Shows?

  • Amplify brand awareness: Get in front of thousands of distributors, all under one roof, eager to experience your product hands-on.
  • Build relationships that grow your pipeline: Watch how making a personal connection with distributors makes you their go-to supplier.
  • Stay ahead of the curve: Gain competitive insights, learn what's in demand, and maximize your ROI.
I Want To Exhibit
 

Get ahead in January. Stay ahead all year.

I'm Ready For Orlando!

ASI Members Get More

ASI members can take advantage of these benefits at ASI Show® Orlando, Fort Worth and Chicago:

Advertising Specialty Institute® (ASI) is the world's largest membership organization serving the $26.6 billion promotional products industry. ASI members have access to marketing services, sales tools, free education and networking events to help them build sustainable businesses.

Join ASI Now
 

What Promo Pros Say About ASI Trade Shows

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